I. noun 1. a long strip of cloth bearing a slogan or design, carried in a demonstration or procession or hung in a public place. • a nuclear disarmament banner was carried round the war memorial.
• students waved banners and chanted slogans.
‹historical› a flag on a pole used as the standard of a monarch, knight, or army.
• the standard bearers followed, banners of bright red and yellow depicting dragons and stags.
3. used in reference to support for a belief or principle • the government is flying the free trade banner.
4. a heading or advertisement appearing on a web page in the form of a bar, column, or box[as modifier] • a banner ad.
II. adjective — [ attrib.] 1.
(N. Amer.) excellent; outstanding
• the company was having a banner year.
III. phrases under the banner of a. as part of a specified group • the party is running under the banner of the Left-Wing Alliance.
b. claiming to support a specified cause or principle • campaigns fought under the banner of multiculturalism.
IV. derivatives bannered /ˈbanəd / adjective
– origin Middle English: from Old French baniere, ultimately of Germanic origin and related to band2.