banner /ˈbanə/


I. noun

1. a long strip of cloth bearing a slogan or design, carried in a demonstration or procession or hung in a public place.

a nuclear disarmament banner was carried round the war memorial.
students waved banners and chanted slogans.
‹historical› a flag on a pole used as the standard of a monarch, knight, or army.

the standard bearers followed, banners of bright red and yellow depicting dragons and stags.
3. used in reference to support for a belief or principle

the government is flying the free trade banner.
4. a heading or advertisement appearing on a web page in the form of a bar, column, or box

[as modifier]

a banner ad.
II. adjective [ attrib.]

(N. Amer.) excellent; outstanding

the company was having a banner year.
III. phrases

under the banner of
a. as part of a specified group

the party is running under the banner of the Left-Wing Alliance.
b. claiming to support a specified cause or principle

campaigns fought under the banner of multiculturalism.
IV. derivatives

bannered /ˈbanəd /

– origin Middle English: from Old French baniere, ultimately of Germanic origin and related to band2.

Add Comment

By Oxford


Get in touch

Quickly communicate covalent niche markets for maintainable sources. Collaboratively harness resource sucking experiences whereas cost effective meta-services.